This short explanatory video was produced in order to support the presentation of the new service product "Customer LED" an attendee of the Sky Play innovation hub.
Sky LED: an explanatory animation
Storyboard for the pitch-animation
From sketch to animation
From the storyline to the design of the characters and props: the realization is content-related, based on the logo and oriented towards target audience. The style is no frills and looks clean to technical. The animation is lively and diverse.
The design of the properties and characters
Tools
Pen & paper, Adobe Illustrator and After Effects